Corporate Games
Event identity to support the annual B2B corporate wellness event. The St. James Corporate Games is part networking event, part swanky corporate retreat, part competition, part charity drive, and all fun. With this identity, I worked within the STJ master brand to capture the uniquely energetic and collaborative nature of the event.
Event identity, logo design, positioning, & production.
Client
The St. James // 2022
Collaborators
Janelle Murphy // Photography
Participating firms are given unique team “jerseys” to foster a sense of team identity. Jerseys also serve as lasting memorabilia and unique sponsorship opportunities.
Marketing for this event is integrated, but significant conversions are seen in earned media—people who experience the event tell their friends.
